Flipkart has officially announced the dates for its festive Big Billion Days 2025 shopping event. The annual mega sale will kick off on September 23, 2025, with 24-hour early access for Flipkart Plus and Black members.
The Walmart-owned e-commerce giant is promising blockbuster discounts across multiple categories, ranging from smartphones and laptops to appliances, home essentials and more. Shoppers using Axis Bank and ICICI Bank cards will be able to claim an additional 10% instant discount. Additionally, Paytm users can avail extra cashback offers during the upcoming Flipkart sale.
Smartphones are once again all set to be the highlight of the sale. Flipkart has already teased deals on the iPhone 16 series, Samsung Galaxy S24 lineup, Motorola Edge 60 Fusion and devices from brands like Poco and Realme.

The platform will also be offering "double discounts" on electronics, which combines price cuts with bank offers on top, during the Flipkart Big Billion Days 2025 sale event. Beyond smartphones, buyers can expect heavy discounts on smartwatches, earbuds and other such wearable tech.
Flipkart has also teased category-specific offers, including "steal deals", "rush hour sales" and exclusive launches timed with the event. The announcement comes just hours after Amazon confirmed that its Great Indian Festival 2025 will also begin on September 23, 2025.
Well, looks like there will be yet another festive season sale showdown between the two. With early access perks, aggressive bank tie-ups and more, Flipkart is aiming to surpass the upcoming Amazon sale. Only time will tell what Flipkart has in store for us. Stay tuned, as we cover it all and bring you the best deals during the mega sale events.