Over the past couple of months, smartphone makers have been increasing the price of their latest smartphones due to the ongoing RAM crisis. Amidst all of this, Samsung India has made a surprise move by introducing a Rs 9,000 price cut on the Samsung Galaxy S26 Ultra, along with some other new models. This is a no-conditions discount, and it is currently live on Samsung India's website.
Samsung Galaxy S26 Ultra Gets a Price Cut of Rs 9,000 in India
Samsung is offering a flat Rs 9,000 discount on the Samsung Galaxy S26 Ultra in India, bringing its price down to Rs 1,30,999, as opposed to the earlier launch price of Rs 1,39,999. This is a massive discount, and it does not require any credit card or bank offers. However, Samsung has not clarified whether this is a permanent price cut or a limited-period offer.

Here, is the updated Samsung Galaxy S26 Ultra price in India:
| Variant | Launch Price | New Price |
|---|---|---|
| 12GB + 256GB | Rs 1,39,999 | Rs 1,30,999 |
| 12GB + 512GB | Rs 1,59,999 | Rs 1,50,999 |
| 16GB + 1TB | Rs 1,89,999 | Rs 1,80,999 |
Other Samsung Phones Have Also Received a Price Cut
Besides the S26 Ultra, Samsung has also reduced the price of some of its other latest models. This includes the base Samsung Galaxy S26, Samsung Galaxy A57, and the Samsung Galaxy A37. The S26 is currently available for Rs 79,999, which is Rs 8,000 off from its original launch price.
Here is the updated Samsung Galaxy S26 price in India:
| Variant | Launch Price | New Price |
|---|---|---|
| 12GB + 256GB | Rs 87,999 | Rs 79,999 |
| 12GB + 512GB | Rs 1,07,999 | Rs 99,999 |
Meanwhile, the midrange Samsung Galaxy A57 now starts at Rs 49,999, down from Rs 56,999, which is a very attractive price for this thin midrange smartphone. Here is the new pricing for the Galaxy A57 in India:
| Variant | Launch Price | New Price |
|---|---|---|
| 8GB + 256GB | Rs 56,999 | Rs 49,999 |
| 12GB + 256GB | Rs 62,499 | Rs 55,499 |
Finally, there is the budget midranger, the Samsung Galaxy A37. It has received the lowest price cut at Rs 5,000, effectively bringing the price down from Rs 41,999 to Rs 36,999. Still, this is a massive discount for anyone looking for a good Samsung phone under 40,000.
Here is a breakdown of the Samsung Galaxy A37 new price in India:
| Variant | Launch Price | New Price |
|---|---|---|
| 8GB + 128GB | Rs 41,999 | Rs 36,999 |
| 8GB + 256GB | Rs 47,499 | Rs 42,499 |
| 12GB + 256GB | Rs 52,499 | Rs 47,499 |
All the new pricing is currently live on the Samsung India Store website, and users can buy the phone directly from there. This price cut comes just after OnePlus increased the price of its smartphones. But, this is a great opportunity for anyone looking to buy a Samsung Galaxy S26 Ultra, or any of the other devices that have received a discount.















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