Poco has officially kicked off its festive season strategy with the announcement of its Poco Festive Madness campaign. The campaign promises to bring aggressive discounts on Poco's most popular smartphones, as part of the upcoming Flipkart Big Billion Days 2025 sale event.
The brand is set to unveil its festive pricing during a live reveal event on September 15, 2025. However, the full sale opens to all customers on September 23, 2025, with a 24-hour early access window opening for Flipkart Plus and Black members.
Among the devices featured in the Poco Festive Madness campaign is the Poco X7 Pro 5G, which boasts an AnTuTu score of over 1.7 million. The device uses the MediaTek Dimensity 8400 Ultra chipset and features a 6,550mAh silicon-carbon battery with 90W fast charging support.

The Poco F7 5G has also been teased to be heavily discounted at the Flipkart Big Billion Days 2025 sale. Powered by the Snapdragon 8s Gen 4 processor and flaunting a 7,550mAh battery, the device is easily one of the best phones under Rs 35,000 in the country.
Meanwhile, in the mid-range segment, the Poco M7 5G will also see a massive discount as part of the Poco Festive Madness campaign. The smartphone is powered by the Snapdragon 4 Gen 2 and offers a 50 MP Sony primary rear camera. On the other hand, the M7 Plus 5G packs a 144 Hz Full HD+ display and a massive 7,000mAh battery.
While specific pricing details remain under wraps, given the upcoming Flipkart sale's track record, one can see some never-seen-before discounts on these devices and some. With that said, the brand has urged fans and tech enthusiasts to tune in for the September 15 reveal, promising that this year's Flipkart Big Billion Days deals on Poco phones will be among the most compelling yet.