iPhone 18 Pro and Pro Max Launch Date: When Will Apple Release Them?

Apple's September 2026 event will be all about the iPhone 18 Pro, Pro Max and the foldable iPhone. The new Pro models are likely to launch in the first week of September

Arjun Sha profile pictureby Arjun Sha
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iphone 18 pro in cherry red with camera module visible

Image Credit: Beebom Gadgets

Summary

  • The iPhone 18 Pro and iPhone 18 Pro Max are expected to be unveiled on September 8 or 9 and sales may start from September 18.
  • The foldable iPhone Ultra may be announced at the same event, but it might ship later due to production delays.
  • The standard iPhone 18 and iPhone 18e may arrive in March 2027, so the Pro models are the only new iPhones this year.

Apple's premium iPhones are getting their own dedicated launch event this year and the iPhone 18 Pro launch date is now in focus. Since Apple has split the iPhone 18 launch into two cycles, the Pro models will be unveiled at the September 2026 event along with the foldable iPhone. So, if you want to learn more about the iPhone 18 Pro release date, follow our detailed timeline below.

iPhone 18 Pro Launch Date: The September 2026 Timeline

iphone 18 pro stacked in three colours, red background
Image Credit: Beebom Gadgets
iphone 18 pro stacked in three colours, red background
Image Credit: Beebom Gadgets

Apple is expected to unveil the iPhone 18 Pro and iPhone 18 Pro Max at its annual keynote in the second week of September. The exact date is still being debated though. Bloomberg's Mark Gurman expects the iPhone 18 Pro and Pro Max to launch on September 8, but others are predicting September 9. Since Labor Day is on September 7, many believe Apple is unlikely to hold a keynote on the very next day.

Here is the tentative iPhone 18 Pro launch date:

  • Keynote: September 8 or 9, 2026
  • Pre-orders begin: September 11, 2026
  • iOS 27 public rollout: Around September 14, 2026
  • iPhone 18 Pro and Pro Max sale date: September 18, 2026

Note that iOS 27 will arrive on existing iPhones a few days before the new iPhones hit the stores, just like every year. And if the keynote is delayed to September 14, the sale date would move to September 25 instead.

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Will the Foldable iPhone Launch with the Pro Models?

iphone fold ultra mockup, back side camera visible
Image Credit: Dheeraj Prajapati/ Beebom Gadgets (inspired by FrontPageTech)
iphone fold ultra mockup, back side camera visible
Image Credit: Dheeraj Prajapati/ Beebom Gadgets (inspired by FrontPageTech)

Now, the foldable iPhone Ultra is expected to launch with the Pro models at the September event. However, analyst Ming-Chi Kuo believes the foldable will only be announced on stage, but shipments will be pushed to a later date because of production delays. Some reports even say that the foldable iPhone might become available in December.

If you want a similar passport-style foldable on the Android side, the newly launched Samsung Galaxy Z Fold 8 nearly matches the upcoming iPhone Fold Ultra in most aspects. 

What is Coming on the iPhone 18 Pro and Pro Max?

Both iPhone 18 Pro and Pro Max will be powered by the A20 Pro chipset. It will be Apple's first chip built on TSMC's 2nm process and paired with 12GB of RAM across the Pro lineup. We expect a solid generational jump here, going by what we saw in our A19 Pro vs A18 Pro benchmark comparison.

iphone 18 pro in cherry red colour
Image Credit: X/ @Jon4Lakers
iphone 18 pro in cherry red colour

Image Credit: X/ @Jon4Lakers

iphone 18 pro in light blue colour
Image Credit: X/ @Jon4Lakers
iphone 18 pro in light blue colour

Image Credit: X/ @Jon4Lakers

iphone 18 pro in charcoal black colour
Image Credit: X/ @Jon4Lakers
iphone 18 pro in charcoal black colour

Image Credit: X/ @Jon4Lakers

The biggest change, however, is on the camera front. The 48MP main sensor is tipped to get a variable aperture lens on the iPhone 18 Pro, something no iPhone has ever offered. On top of that, leaks reveal a 24MP selfie camera, a smaller Dynamic Island with under-display Face ID and Apple's second-gen C2 modem with satellite connectivity.

Next, the iPhone 18 Pro may pack a 4,288mAh battery, but the iPhone 18 Pro Max battery details are a bit murky though. Tipster Digital Chat Station (DCS) initially claimed 5,100 to 5,200mAh battery, but recent regulatory filings suggest up to 5,567mAh. Finally, the iPhone 18 Pro colours have leaked and it comes in Cherry Red, Light Blue and Black.

How Much Will the iPhone 18 Pro Cost?

While the iPhone 18 Pro launch is still two months away, the rumours are all over the place. Some analysts believe Apple will keep the base price same and raise prices for the higher storage variants. Other are predicting a significant price hike, mainly driven by the expensive 2nm chip, extra memory and the ongoing RAM crisis that has already increased phone prices across the industry.

Just so you know, Apple has already increased iPhone prices in Japan, so Indian buyers should brace up ahead of the iPhone 18 Pro launch in September. Remember that the standard iPhone 18 and iPhone 18e may arrive in 2027, which means the Pro models are your only new options this year. Of course, none of this is official yet and this guide will be updated the moment Apple announces the iPhone 18 Pro release date.

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